{"id":333,"date":"2017-08-03T09:45:28","date_gmt":"2017-08-02T23:45:28","guid":{"rendered":"https:\/\/www.alexshoolman.com\/blog\/?p=333"},"modified":"2024-08-08T10:28:22","modified_gmt":"2024-08-08T00:28:22","slug":"tesla-batteries-and-why-everyones-pissed","status":"publish","type":"post","link":"https:\/\/www.alexshoolman.com\/blog\/2017\/08\/03\/tesla-batteries-and-why-everyones-pissed\/","title":{"rendered":"Tesla, Batteries And Why Everyone&#8217;s Pissed"},"content":{"rendered":"<p>Currently petrol and diesel is mostly used for transportation whilst electricity is mostly used for powering homes and businesses. It&#8217;s a nice setup with each having their own huge industry that they command. They also rarely impede on the others turf and that&#8217;s been the case for a while. Until batteries came along.<\/p>\n<p>As you might have noticed there is a huge shift happening in the Energy &amp; Transport industries. The simple lithium ion battery is starting to make a <em><strong>big difference<\/strong><\/em>. It&#8217;s also beginning to merge them together too. Lithium ion is doing this via Battery Electric Vehicles (BEV&#8217;s) for Transport and <a href=\"https:\/\/www.alexshoolman.com\/blog\/2018\/03\/13\/home-battery-energy-storage-guide\/\">Home\/Grid Battery Storage for Energy<\/a>. Together it&#8217;s poised to become hugely important in the future.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.alexshoolman.com\/blog\/2017\/08\/03\/tesla-batteries-and-why-everyones-pissed\/#Fighting_The_Good_Fight\" >Fighting The Good Fight<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.alexshoolman.com\/blog\/2017\/08\/03\/tesla-batteries-and-why-everyones-pissed\/#The_Leader_In_Batteries_Disruption\" >The Leader In Batteries Disruption<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.alexshoolman.com\/blog\/2017\/08\/03\/tesla-batteries-and-why-everyones-pissed\/#Batteries_In_The_Future\" >Batteries In The Future<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.alexshoolman.com\/blog\/2017\/08\/03\/tesla-batteries-and-why-everyones-pissed\/#Battery_Advancements_Are_Speeding_Up\" >Battery Advancements Are Speeding Up<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Fighting_The_Good_Fight\"><\/span>Fighting The Good Fight<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Service-Centre-Inside-1024x672.jpg\" alt=\"\" width=\"750\" height=\"492\" class=\"aligncenter size-large wp-image-739\" title=\"\" srcset=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Service-Centre-Inside-1024x672.jpg 1024w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Service-Centre-Inside-300x197.jpg 300w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Service-Centre-Inside-768x504.jpg 768w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Service-Centre-Inside.jpg 1418w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>Now as it&#8217;s disrupting\u00a0<b><i>two major\u00a0<\/i><\/b>industries it&#8217;s to be expected that both of those industries would fight hard. Most major industries resist change as much as possible and try and stop it. The last thing oil companies or coal\/gas generators want is for batteries to come in and trounce all over their juicy profits.<\/p>\n<p>I don&#8217;t know how many times this has to happen for people, companies and the world to learn. But when technology enters a market, it pretty much\u00a0<em><strong>always<\/strong><\/em>\u00a0wins. Despite the almost guaranteed end result of technology winning it&#8217;s still quite fun to watch! As pointed out over 100 years ago the game normally goes something like this:<\/p>\n<blockquote><p>First they ignore you. Then they ridicule you. And then they attack you and want to burn you. And then they build monuments to you. &#8211;\u00a0<strong>Union leader Nicholas Klein, 1914<\/strong><\/p><\/blockquote>\n<p>Fun fact, this quote (or the similar sounding one) is often attributed to\u00a0Gandhi but <a href=\"http:\/\/www.snopes.com\/first-they-ignore-you\/\" target=\"_blank\" rel=\"noopener\">he never said it!<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_Leader_In_Batteries_Disruption\"><\/span>The Leader In Batteries Disruption<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div id=\"attachment_1557\" style=\"width: 760px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1557\" src=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/03\/prieto-solid-state-battery-1024x489.jpg\" alt=\"\" width=\"750\" height=\"358\" class=\"size-large wp-image-1557\" title=\"\" srcset=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/03\/prieto-solid-state-battery-1024x489.jpg 1024w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/03\/prieto-solid-state-battery-300x143.jpg 300w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/03\/prieto-solid-state-battery-768x367.jpg 768w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/03\/prieto-solid-state-battery.jpg 1042w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><p id=\"caption-attachment-1557\" class=\"wp-caption-text\">A Prieto Solid State Battery<\/p><\/div>\n<p>The biggest known and most aggressively pushing company in the battery space now is Tesla. Panasonic, LG Chem and many more are also huge but Tesla has made its name around batteries.<\/p>\n<p>As such they seem to be coping quite a bit of flack over the shift. For example currently\u00a0the Koch brothers are funding a front group to produce and advertise <a href=\"https:\/\/thinkprogress.org\/fueling-us-backward-f50bc6ea4dd2\" target=\"_blank\" rel=\"noopener\">misleading attack ads on BEV&#8217;s<\/a>. In these ridiculous video&#8217;s they name Tesla in particular and then go on to state a number of incorrect facts.<\/p>\n\n<table id=\"tablepress-home-battery-energy-storage-guide\" class=\"tablepress tablepress-id-home-battery-energy-storage-guide\">\n<tbody>\n<tr class=\"row-1\">\n\t<td class=\"column-1\"><center><a target=\"_blank\" href=\"https:\/\/www.alexshoolman.com\/blog\/2018\/03\/13\/home-battery-energy-storage-guide\/\" rel=\"noopener noreferrer\"><div style=\"height: 370px; width: 270px; height; box-shadow: 0 4px 8px 0 rgba(0, 0, 0, 0.2), 0 6px 20px 0 rgba(0, 0, 0, 0.19); text-align: center; background: #F7F7F7; padding: 0px;\"><img decoding=\"async\" src=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/04\/home-battery-energy-storage-guide.jpg\" alt=\"\" title=\"\"><br \/>\n<div style=\"padding: 0px 10px 20px 10px; font-weight: 400; font-size: 17px; line-height: 1em; color: #000;\"><br \/>\nEverything you need to know about Home Battery Systems<br \/>\n<br \/>\n<br \/>\n<a target=\"_blank\" href=\"https:\/\/www.alexshoolman.com\/blog\/2018\/03\/13\/home-battery-energy-storage-guide\/\" style=\"font-size: 17px; line-height: 1em; -webkit-border-radius: 5px; padding: 10px 25px; color: #FFF; font-weight: 200; background-color: #e91e63; border: 1px solid #e91e63;\" rel=\"noopener noreferrer\">Read the Guide!<\/a><br \/>\n<\/div><br \/>\n<span style=\"color: #000; font-size: 17px;\"><img decoding=\"async\" style=\"height: auto; width: 35px; -webkit-border-radius: 50%; -moz-border-radius: 50%; -ms-border-radius: 50%; -o-border-radius: 50%; border-radius: 50%;\" src=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2019\/11\/Avatar-Icon.jpg\" alt=\"\" title=\"\">&nbsp;&nbsp;Alex Shoolman<\/span><br \/>\n<br \/>\n<\/div><\/a><\/center><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-home-battery-energy-storage-guide from cache -->\n<p>If we compare these actions to our handy glimpse back in history we can learn that Tesla seem to be all but <em><strong>one step<\/strong><\/em> away from dominating the Automotive and Battery Storage markets. Now I&#8217;m not sure if anyone will be building\u00a0<em><strong>monuments\u00a0<\/strong><\/em>of Elon anytime soon&#8230; but at the very least I think it&#8217;s clear he&#8217;s already well and truly accomplished the goal he set out to.<\/p>\n<p>Some completely miss the mark and think his goal was to build a business that prints money. Others miss it slightly less thinking his goal was to build electric cars. The\u00a0<em><strong>real\u00a0<\/strong><\/em>goal, the one that has been <a href=\"https:\/\/www.tesla.com\/about\" target=\"_blank\" rel=\"noopener\">plastered all over the Tesla website<\/a> for literally <em><strong>a\u00a0<\/strong><strong>decade\u00a0<\/strong><\/em>but that everyone constantly ignores is quite simple.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-346\" src=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Mission.png\" alt=\"\" width=\"696\" height=\"211\" title=\"\" srcset=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Mission.png 696w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Mission-300x91.png 300w\" sizes=\"auto, (max-width: 696px) 100vw, 696px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Batteries_In_The_Future\"><\/span>Batteries In The Future<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Battery-1024x576.jpg\" alt=\"\" width=\"750\" height=\"422\" class=\"aligncenter size-large wp-image-341\" title=\"\" srcset=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Battery-1024x576.jpg 1024w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Battery-300x169.jpg 300w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Battery-768x432.jpg 768w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Battery.jpg 1280w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>Given their mission statement it looks like Tesla&#8217;s doing a spectacular job of it. Virtually all the major car manufacturers are now pursuing BEV&#8217;s. Furthermore over <a href=\"https:\/\/www.alexshoolman.com\/blog\/2017\/08\/08\/world-to-ban-fossil-fuel-cars\/\">20% of the world is planning on banning fossil fuel<\/a> cars in the future. A <a href=\"https:\/\/www.pv-magazine.com\/2017\/07\/31\/study-finds-that-storage-prices-are-falling-faster-than-pv-and-wind-technologies\/\" target=\"_blank\" rel=\"noopener\">study just this week<\/a>\u00a0also found that battery storage prices, the key ingredient to making a sustainable energy future possible, is dropping even\u00a0<em><strong>faster\u00a0<\/strong><\/em>than what solar and wind have dropped.<\/p>\n<blockquote><p>Energy storage projects may bring the cost per kWh of a lithium-ion battery down from $10,000\/kWh in the early 1990\u2019s to $100\/kWh in 2019, according to a new study written by a research team from University of California and TU Munich in Germany, and published in Nature Energy.<\/p>\n<p>This result, if confirmed, would indicate that <em><strong>prices for lithium-ion storage systems are dropping faster than PV or wind technologies<\/strong><\/em>, the scientists claim, and that the new combination of solar, wind and storage will soon be able to out compete coal and natural gas plants on cost alone, due to this price fall. &#8211;\u00a0<strong>pv-magazine.com<\/strong><\/p><\/blockquote>\n<p>To put this news in perspective solar alone has had such monumental price drops over the years that people compare the cost of solar in the graph below to a lightning bolt.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-344 size-full\" src=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Solar-Lightning-Bolt-Graph.png\" alt=\"Even Solar is slow compared to Batteries\" width=\"517\" height=\"329\" title=\"\" srcset=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Solar-Lightning-Bolt-Graph.png 517w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Solar-Lightning-Bolt-Graph-300x191.png 300w\" sizes=\"auto, (max-width: 517px) 100vw, 517px\" \/><\/p>\n<p>As you can see, traditional energy sources like coal and gas essentially stayed the same price or increased even after decades and decades of R&amp;D. Solar being a technology comes in like a wrecking ball from high and has since trashed them all. Now we&#8217;re seeing batteries top <em><strong>even this\u00a0<\/strong><\/em>astonishing price reduction!<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Battery_Advancements_Are_Speeding_Up\"><\/span>Battery Advancements Are Speeding Up<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/03\/Phone-Battery-1024x747.jpeg\" alt=\"\" width=\"750\" height=\"547\" class=\"aligncenter size-large wp-image-1556\" title=\"\" srcset=\"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/03\/Phone-Battery-1024x747.jpeg 1024w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/03\/Phone-Battery-300x219.jpeg 300w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/03\/Phone-Battery-768x560.jpeg 768w, https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2018\/03\/Phone-Battery.jpeg 1280w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>This however shouldn&#8217;t really surprise anyone when you take a look at the overall industries. Solar is\u00a0<em><strong>big<\/strong><\/em> no doubt about that. It&#8217;s also being rolled out in huge numbers all over the world, hell we&#8217;ve had solar panels on our roof for almost a decade now! But it is only involved in <em><strong>one<\/strong> <\/em>industry, the power industry.<\/p>\n<p>Batteries are outpacing solar\/wind because it is a part of <em><strong>three huge industries<\/strong><\/em>. The energy industry, the automotive industry\u00a0and\u00a0the general technology\/IT industry for phones, laptops etc.<\/p>\n<p>When there&#8217;s more industries piling in on the R&amp;D for the same technology it means more money. It means there&#8217;s more people and more resources all working towards the same goal. As such we&#8217;re seeing higher rates of price reductions and it should only accelerate now that Tesla&#8217;s Gigafactory 1 is coming online.<\/p>\n<p>Do you think the oil, coal, gas and automotive industries are done attacking Tesla or do you think they&#8217;re coming around? Let us know in the comments below!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Currently petrol and diesel is mostly used for transportation whilst electricity is mostly used for powering homes and businesses. It&#8217;s a nice setup with each having their own huge industry that they command. They also rarely impede on the others turf and that&#8217;s been the case for a while. Until [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":341,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4,60,122,61,39,62],"tags":[38,58,30],"class_list":["post-333","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-transport","category-electric-vehicles","category-energy","category-home-battery-energy-storage","category-news","category-tesla","tag-batteries","tag-home-battery-storage","tag-tesla"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.alexshoolman.com\/blog\/wp-content\/uploads\/2017\/08\/Tesla-Battery.jpg","jetpack_shortlink":"https:\/\/wp.me\/p92j6e-5n","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/posts\/333","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/comments?post=333"}],"version-history":[{"count":10,"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/posts\/333\/revisions"}],"predecessor-version":[{"id":707,"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/posts\/333\/revisions\/707"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/media\/341"}],"wp:attachment":[{"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/media?parent=333"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/categories?post=333"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.alexshoolman.com\/blog\/wp-json\/wp\/v2\/tags?post=333"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}